Social media planner
Plan a month of posts in one sitting.
One calendar for every channel, AI that drafts in your brand's voice, and an inbox for the conversations that follow.
- Nine networks from one composer
- AI captions, translations, images and video
- Works as an app on your phone
No card needed.
Plan
See the whole week — or the whole month
Wide day columns show each post's media, caption and status. Switch to the month to plan campaigns, and drag a post to another day without retyping the time.
- Bulk scheduling
- Failed posts flagged with the platform's reason
- Workspace time zone, daylight-saving safe
Write
Drafts that sound like you
AI Studio writes platform-ready captions, repurposes one post into several, translates and generates visuals — using your Brand Knowledge so it starts from your products and tone.
- Per-platform versions from one draft
- Templates for repeat work
- Design studio and carousels
Answer
Keep up with the replies
Instagram and Facebook messages and comments in one inbox, with automation rules for the questions you get every day.
Create
From brief to finished visual
Generate images and short video, keep everything in the Library and pick assets straight from the composer.
How it works
Your first post scheduled in minutes.
Connect your channels
Instagram, Facebook, LinkedIn, TikTok, YouTube, Pinterest, X, Threads or Bluesky.
Add your brand
A few lines on your voice, audience and products give AI the right context.
Plan and schedule
Write once, tailor per platform and put it on the calendar.
FAQ
Questions about the planner
Which networks can I publish to?
Instagram, Facebook, LinkedIn, TikTok, YouTube, Pinterest, X, Threads and Bluesky. What can be scheduled per network depends on each platform's API rules.
Does AI publish on its own?
No. AI drafts and suggests; a person schedules and approves what goes out.
Can I use it on my phone?
Yes. Optimizly installs as an app from the browser on iPhone and Android, with agenda and month views built for small screens.
Is there an inbox for every network?
The Inbox covers Instagram and Facebook messages and comments. Other networks are publish-only for now.
Fill next month's calendar this afternoon.
Every plan starts with a 14-day trial of the whole platform — no card needed.